Future of Real Estate

Fast. Easy. Complete peace of mind.

Our 'why'

We understand that the traditional real estate market doesn’t fit everyone’s needs or timeline. It tends to alienate sellers with homes that need repairs or updates, and not everyone can wait with their house on the market for months at a time.

As a trailblazer in the cash home-buying industry, we want to help solve sellers’ problems with a fast and easy way to sell their houses without the typical hassles and stress. We strive to give our customers a different experience by putting the seller first, not the transaction. 

Hometora's History

Hometora has been leading the industry since 1996. In fact, for the past 8 years, we have been consistently ranked among the top 100 companies in the Franchise 500, as per an article in AccessWire. We focus on working with the customer to make the selling process fast, easy, and hassle-free. We’ve purchased over 150,000 houses, have encountered every type of red tape and roadblock, and know how to navigate them with ease.  

We’ve seen it all—tax liens, probate, second mortgages, inherited homes, you name it. Our independently owned and operated property buyers purchase single-family houses, duplexes, condos, townhomes, multi-family homes, and even some commercial properties.   

Hometora is a national network of over 1,100 franchises spanning the 48 continental United States. Every franchisee is trained and guided by the Hometora brand and upholds the highest standards in customer service, commitment, and transparency. We are a no-pressure, no-obligation, customer-focused cash home buyer. 

Our Commitment

Our vision is to transform the real estate landscape, making the sale of homes more accessible, more lucrative, and aligned with homeowner needs.
We aim to lead the market not only through our innovative service offerings but also by fostering trust and transparency with every transaction. Direct Key Buyers aspires to be at the forefront of real estate solutions, continually adapting and evolving to serve our clients better.

Build Financial Independence while Making an Important Impact

Take the Next Step in Your Career

Ready to elevate your real estate career with HomeTora? Join us today and experience the difference of working with a brokerage that truly values your success. Contact us to learn more about our commission plans, innovative programs, and the many benefits of being part of the HomeTora team.

HAVE MORE QUESTIONS?

Get answers to frequently asked questions.

What is HomeTora?

HomeTora is a real estate company founded by Deep Parikh and Parm Bajwa, experienced brokers and real estate investors. We specialize in simplifying the home selling process, offering homeowners flexible, quick solutions to sell their homes and maximize their investments.

We provide two primary options for homeowners: a quick, as-is sale where you don’t need to make any repairs or updates to your home, and our HomeTora Refresh Program, which helps homeowners sell their homes after renovations to get the most value from their property.

The Refresh Program allows homeowners to partner with us for a full-scale renovation of their property. After the upgrades, we’ll help sell your home for the highest possible price. This program is perfect for those who want to maximize their home’s value without the hassle of managing a renovation themselves.
No, with our as-is sale option, you won’t need to spend any money on repairs or updates. We purchase homes in their current condition, offering a fast and simple sale process. If you choose the Refresh Program, we handle the renovations upfront.